There are as many reasons to write a book as there are people who write them. Some authors simply write because they have to. The urge grabs them and won’t let them go. Other people write because they want to leave a legacy in black and white.

Authors who come into Fen’s Book Alchemy program often do so because they want to unlock the next level of their career as a speaker, consultant, or thought leader.

They may not know exactly what they will write about, which of their areas of expertise and experience they will share, or how they will go about it. But they know that establishing authority in their industry starts with the first six letters of the word “authority”: Author.

Whatever your reasons, what you will gain from writing a book will almost certainly be much bigger than you realize yet. A book is a powerful tool to:

• Establish yourself as the authority on a topic

• Attract the right people to your work

• Automatically pre-qualify prospects

• Increase the perceived value of your services

• Create a rich content mine for social media

• Open doors to bigger platforms, speaking engagements and podcast interviews

• Leave a legacy

• Make the world better

Perhaps the biggest benefit of writing a book is the feeling of accomplishment you get when it’s complete. There is nothing more beautiful than the glow of an author’s face the day their book finally launches itself into the world.

You have a lot of options for getting a book out the door, and some of those are much easier than actually writing the darn thing yourself.

You could hire a ghostwriter to capture your voice and ideas. There are some truly astonishingly good ghostwriters out there (Fen used to be one).

You could ask a generative AI bot to do it for you. AI is cheap and fast.

So why bother with the trouble of doing it yourself?

There are two reasons we focus on helping authors who have decided to write the book themselves.

One: The process itself yields insights and clarity that authors can gain by no other means. The act of spelling it out, organizing it, and making it flow improves everything else about the way the author works, delivers their services, and how they communicate their ideas in their marketing, social media, and sales.

Two: Your voice is the competitive advantage.

Every year, between 500,000 and 1 million books are published. With AI producing content at lightning speed, that number is going up exponentially.

The market is flooded.

But in the entire world, in its entire history, there has only ever been, and only ever will be exactly ONE of you.

YOU are the differentiating value that makes your book worth reading.

Only one person in history has ever seen the world exactly like you have. Only one person in history thinks about the world exactly as you do. And only one person in the world has your voice.

And it’s your voice that your readers want.

Not mine. Not some bot’s. Not the other fifteen experts writing on this exact topic.

Yours.

Fen’s Book Alchemy process is designed and proven to make writing your own book achievable for almost anyone, even within the confines of your very busy schedule. The entire goal of the program is to help you claim what’s beautiful and powerful and different about your voice so that you can exponentially increase your impact.

When you enter Fen’s Book Alchemy program, you gain one-on-one access to Fen’s visionary insight, masterful storytelling, and inspiring guidance throughout the book writing journey.

Fen’s guidance is delivered within the proprietary framework of our proven Book Alchemy process that consistently takes authors from “crying in their coffee” to holding their book in their hands.

Learn more about Fen.

The full Book Alchemy program is an ideal fit for purpose-driven consultants, keynote speakers, and thought leaders who want to take their career to the next level, and have a bigger impact on the world.

In the course of this program, you will produce a completed manuscript, in your own voice, in a few hours a week over just a few months. Fen’s proven framework and expert guidance allows you to leave behind the struggle and strain that usually accompanies the book writing process, and lean into the joy and pleasure of producing something you’ll be proud of for the rest of your life.

Book Alchemy is for you if you’re ready for your next level-up.

It starts with a single, priceless treasure: Clarity.

It ends with a single, priceless outcome: Your book.

In the middle: Magic.

And by “magic” we mean: Proven Process + Expert Guidance.

The Process:

1. Clarity

2. Outline

3. Working Plan

4. First Draft

5. Developmental Editing

6. Finished Manuscript

The Guidance

Fen is a veteran book coach, developmental editor, and visionary who will see you through the wilderness to a manuscript you’re proud to call your own.

Learn more about the process here.

No matter which way you cut it, writing a book will require significant time, money, thought, and energy from you.

We recognize that you have many options to choose from when seeking help with your book project. To make your decision easier, we like to keep things on our end simple, transparent, and flexible.

Simple

We guarantee both your delight, and your result. See Our Guarantee, below.

Transparent

We publish our pricing to take out the guess work.

The full Book Alchemy program: $15,650.

Your private Book Foundation Workshop: $750.

Developmental editing: Starts at $4500, depending on length and other factors.

Flexible

Custom scope and payment plans are available in a range of configurations to fit your unique needs, budget, and timeline.

Our Guarantee

The Book Foundation Workshop Guarantee: Your money back if you are not delighted by both the experience and the outcome.

The Book Alchemy Full Program Guarantee: We guarantee that you will produce a book you’re proud of.